Insights

The image and brand of podiatry has no greater advocate than the professionals themselves and their pride in their profession.

A Rose by any other Name The word podiatry conjures up images in our heads, and it will be a different image for each of us, depending on lots of factors. The future strength of our profession depends upon what this image is for the majority of the general public. The world is changing at … Continued

The Biggest Mistakes You Can Make When Setting Up In Private Practice   Wrong location Inappropriate DIY Undervalue Your Service Advertise Rather Than Market Bend and Flex To Everyone   Location, location, location: Wrong Location? We’ve All heard it, but how does it influence the success of a podiatry practice. Choosing the right location can … Continued