Osgo Live 2018Book Now
Osgo Live 2018 is returning to The Lowry Theatre on the 12th October 2018 for the third annual conference for private podiatrists. At Osgo Live we do things a little differently, but you can be assured of a huge shot of fun, inspiration, clinical and business education that matters to private podiatrists.
Gain new knowledge, skills and contacts to make your practice the success it deserves to be. Speakers, workshops on both clinical and small business subjects, trade exhibition and more.
This Year’s Speakers
Keynote | Rachel Elnaugh
Former BBCTV Dragons’ Den ‘Dragon’, Rachel Elnaugh is the British entrepreneur who created the £multi-million market leading ‘Red Letter Days’ experience brand. She is now a business speaker, published author and award winning business mentor and is CEO of the digital publishing and marketing platform for evolutionaries www.source.tv
Keynote | Professor Chris Nester
Professor Chris Nester is a UK podiatrist by first degree and leads foot and ankle research in the School of Health Sciences (University of Salford, UK). Chris has published over 105 journals papers, had 17 PhD students complete their studies, has led projects with colleagues across the globe and has secured over £6.5 million to support his research over 40 different funding awards.
09:00 - Tony Gavin
As Osgo Live starts its 3rd year, Tony wants to welcome you all and give you an insight as to what to expect form the day and how to get the most out of it for your practice.
09:10 - Ciaran Canney
Building a team
Ciaran has had a long and varied career in the NHS before training as a Podiatrist. Soon after graduation he embarked on his private practice journey. Since then he has established a modern practice which has become highly regarded within the industry.
Together with his team he has worked to build positive client experiences for their patients. This is underpinned by recognition of the importance of podiatry in modern health care and overall life improvement. With their help, and their commitment to ongoing training, mentorship and a shared focus on their long term goals, turnover for the business has increased by 100% each year for the past five years. This sustained and rapid growth has been matched consistent positive feedback from their patient groups.
Of course clinic growth is hard work and mistakes have been made along the way but through resilience, positivity, and a shared vision, generally these can be overcome and used and valuable learning experiences.
This session will look at the challenges of building an effective team, and allow you to understand some of the real opportunities available in podiatry.
09:30 - Stephen Schofield
Head of Business Development at BGP
Stephen has over 20yrs experience working within financial services, the majority of which has been spent within mutual organisations and he therefore has a strong enthusiasm for the Mutual sector in particular. In addition to Income Protection, Stephen has significant experience within the Mortgage, PMI and Cash plans sectors within financial services.
PG Mutual was established in 1928 as a not-for-profit organisation to provide income protection for employed and self-employed individuals. Stephen joined in January 2012 and his responsibilities have been the management and development of relationships with PG’s existing partners. He had been involved closely with the promotion of the benefits of PG Mutual’s Income Protection plan to individuals, however more recently had been part of a team working on developing a cost effective and risk free sick pay solution to employers which included help in designing a staff sick policy.
Selling has a branding problem, it can be perceived as immoral or the art of making people buy things that they don’t want or need. The reality is that selling can introduce great solutions into people’s live which can improve their quality of life or reduce suffering.
This session will look at what ethical selling is and how you can achieve it.
Stephen Schofield is an experienced executive who works in the insurance industry. His wealth of knowledge can give an insight into the process of selling and examining what you can be comfortable with by ensuring you are selling ethically.
09:50 - John Ierston
Partner in UHY Hacker Young
What's new in tax in 2018
John Ierston was educated at the Kings School in Chester and qualified as a Chartered Accountant in 1974 and was admitted as an associate member of the Institute of Taxation in 1977. He was admitted as partner in UHY Hacker Young (then Haswell Brothers) in 1979.
John undertakes work in the following areas:
- Business taxation & planning
- Corporate Finance
- Business Development advice
- Forensic investigations
- Pharmacy Tax advice and planning
- Pharmacy and Healthcare acquisitions, mergers and due diligence
He also oversees the Information Technology business operated through V-Systems (IT) Ltd.
John enjoys playing his Steinway piano and supports his local music society.
John has considerable experience in the pharmacy and healthcare sectors. This session will be look at the recent changes to Tax and how it may impact your private practice. Ensuring that you are both compliant and efficient with your tax affairs is essential for the success of your business.
10:10 - Morning Break
Tea, Coffee and Biscuits
10:40 - Ivan Bristow
Podiatrist, Author, Researcher
Throughout his career, Ivan has held a passion for dermatology. He has promoted podiatric dermatology worldwide working with podiatrists, dermatologists and general practitioners on various education programmes and in researching new technologies and treatments. In addition, he has authored books, published over 100 papers and runs a successful blog. He holds visiting appointments at Universities in the UK and Australia and continues to lecture around the world as well as regularly working in a busy private clinic in Hampshire.
(Making dermatology work for you)
Skin problems are the most common thing we see in podiatry practice on daily basis but sadly they are often ignored until they become a problem. Recognising, diagnosing and treating dermatoses of the foot can be a rewarding part of your work and ultimately this can be good for your patients and your business.
11:00 - Dr Bharti Rajput
Creating a service experience
Dr Bharti is the director of Sole Body Soul and is based in Dundee and has focussed her practice on creating a unique experience for her clients.
As private podiatrists we work in the service industry, but we have the opportunity to create an outstanding service experience for our clients. Truly outstanding service experiences stay with us for a long time and creating one can add value to your business and help create its identity. Podiatry practices are diverse, but through putting the client at the centre of what we do we can create services as unique as we are.
11:20 - Jim Pickard
Jim qualified from the Northern College. His previous teaching roles were at the Northern College and latterly at Huddersfield University, where he ran the department for many years. His clinical work has been based in Mid Yorkshires Hospitals Trust, where, for the past 10 years he has held a substantive consultant podiatric surgeon role. He is in part-time private practice at Spire Methley Park Hospital Leeds. Whilst no longer working at Huddersfield University, he still teaches on the MSc Theory of Podiatric Surgery annually and runs placements for their postgraduate surgery students. His international lectures have included lectures to the School in Galway, Ireland, Sydney Australia and Toronto Canada. He is a surgical tutor for the College.
Professionally he is External Examiner at Glasgow Caledonian University, a partner with the HCPC with responsibilities for course approvals and annual monitoring, registration assessment of overseas applicants and CPD assessment. His involvement with the College is as an elected member of the DOPs Committee and a co-opted member of the Medicines and Medical Devices Committee.
Jim has been associated with OSGO since its inception and has produced online CPD to help support OSGO’s members
We know that nail surgery is a safe and effective solution that can benefit patients. This session will look at nail surgery from the perspective of a podiatric surgeon.
11:40 - Rachel Elnaugh
Business, Branding, Risk and Culture
Rachel Elnaugh is the award winning entrepreneur whose first business was the market leading ‘experiences’ brand Red Letter Days, which she created at the age of 24 and grew from nothing, on a shoestring budget, into a £multi-million turnover household name, which at its height was making £1million profit a year. In 2000 Red Letter Days was acknowledged by Mintel to be the creator of the new UK experiences industry – by then worth £250million per annum.
This won Rachel an Ernst & Young Entrepreneur of the Year Award in 2002 and she was shortlisted for the 2001 Veuve Clicquot Businesswoman of the Year Award along with Barbara Cassani, Jo Malone, Sly Bailey and Chey Garland.
As a result of being on the Awards circuit, in 2002 she was invited by the BBC to be part of a new business show they were formulating called ‘Dragons’ Den‘.
Thanks to her high profile appearance on Dragons’ Den, the crash of Red Letter Days attracted huge media exposure, the story appearing on all the key news channels and in every mainstream newspaper. (The Red Letter Days business was bought out of administration by Rachel’s fellow Dragons Peter Jones and Theo Paphitis and continues to trade.)
However, to paraphrase Napoleon Hill, in every adversity lies the seeds of opportunity and Rachel was invited to speak at many enterprise events about her experiences. She was also commissioned to write a book about the fine line between success and failure in her book ‘Business Nightmares‘ – not just her own story but the story of 20 other successful entrepreneurs who hit problems on their own journey.
The timing of the book launch in May 2008 could not have been more fortuitous as in September 2008 the global banking system crashed triggering the current recession and many other business meltdowns. ’Business Nightmares‘ has since become THE handbook for business survival for many struggling entrepreneurs.
Rachel’s latest business venture is SourceTV the new business operating platform for thought leaders, holistic professionals, alternative therapists and coaches which she co-created with Hollywood based TV/Video and Digital Marketing Expert Kevin Stein in 2013. SourceTV is now Rachel’s main business focus and if you’d like to get involved please email her at rachel [at] source.tv
Her latest book PROSPERITY was published on 23 April 2016 and her new FLOW online mentoring programme was launched on 1 January 2018.
Rachel lives in a magical alchemical Grade II listed cottage in the most ancient part of Bakewell, Derbyshire with her five sons Mark, Paul, Eddie, Michael and Jack
12:30 - Lunch
13:15 - Workshop Session 1
The Orthotic Workshop
Exposing Yourself Through Apps, Getting Naked in Podiatry
14:05 - Workshop Session 2
How money values affect your practice
Materials For Custom Made Devices
14:50 - Afternoon Break
Tea, Coffee and Biscuits
15:15 - Chris Nestor
Where are we going?
We are delighted to have Professor Chris Nester as our keynote speaker, he has been an enormous contributor to podiatry and his view of where we are going will bring great value to us all.
Professor Chris Nester is a UK podiatrist by first degree and leads foot and ankle research in the School of Health Sciences (University of Salford, UK). Chris has published over 105 journals papers, had 17 PhD students complete their studies, and secured over £6.5 million to support his research over 40 different funding awards. He has led projects with colleagues in the USA, China, Australia and across Europe.
His research focus continues to be how foot structure and function affect foot health and how treatments including footwear and orthotic insoles can be optimised. However, whilst clinical biomechanics remains a key strength of his research, he has an increasing interest in qualitative research methods and in public health and social science research. This reflects his open minded approach to sourcing the right research strategy for each new research challenge.
Previous EU projects have focused on the design of footwear, foot orthoses and medical devices. Related sponsorship has come from the UK government via the Technology Strategy Board (now INNOVATE UK), NHS innovation funds and direct industry sponsorship. Chris has been involved in four “Knowledge Transfer Partnerships” to date and worked with local and global business in the foot health sector. Working with industry and other stakeholders is a hallmark of his career. Chris is also involved in Salfordinsole, a University spin off company researching, designing and producing foot orthoses in the UK.
In 2016 Chris and Dr Stewart Morrison (University of Brighton) launched the GREAT FOUNDATIONS initiative, promoting a better understanding of children’s feet and foot health. This was supported by £1.5 million from the William M Scholl Endowment Trust.
In 2018 Chris will lead a “Priority Setting Partnership” with the James Lind Alliance, seeking to establish the top ten national foot health research priorities.
Chris continues to be a member of the Steering Committee for the International Foot and Ankle Biomechanics Community (www.i-fab.org). He is a member of the Editorial board of the Journal of Foot and Ankle Research.
Chris is married with two children aged 11 and 16, and lives in north west England with three cats and a dog (Luna). He runs too.
16:05 Ian Smith
Commercial Retail Director
Protecting your assets - the things you don't always think of
Ian Smith is the commercial director of BGP, an Insurance company who work extensively in the healthcare sector.
We insure things when we have a legal obligation or when we understand the value of what a loss may mean to us. This session will dispel some of the myths around insurance and give you an understanding of what matters and why.
16:25 - Emma Cowley
Hands On Assessments
Emma Cowley qualified as a podiatrist from the University of Southampton in 1995 and worked during the first ten years as a general podiatrist, then as musculoskeletal clinical lead in the NHS. Having enjoyed mentoring undergraduates on clinical placement, Emma then undertook a role as a lecturer at Staffordshire University before moving to the University of Plymouth in 2003.
This session will take a look at hands on assessments that can be carried out podiatrists. Real skills to take away and influence your practice without any equipment.
16:45 - Tony Gavin
Being a leader isn’t usually a decision, it happens as a result of taking certain decisions which puts one in a position of leading others. Shaping your practice and business takes leadership, but it’s not a common skill we identify as a key development for podiatrists in private practice.
If podiatry is going to deliver everything it can in the private arena, we must embrace the challenge and opportunities of becoming effective leaders. Creating certainty for others is a key leadership strategy, and this can be achieved by actions matching the objectives of the leader. Becoming comfortable with looking to others to help you achieve your aims is not easy, but we must as a profession lead in the areas we can to ensure private practice develops a robust and sophisticated infrastructure.
13:15 Nick Knight
The Orthotic Workshop
The Compass Room
Nick Knight is a sports podiatrist who is passionate about getting active people better. He is the founder of NK Sports Podiatry and has a growing reputation as a speaker at MSK podiatry events, and very recently being appointed as a member of the Salomon shoes think tank.
This session will look at the dispensing of prefabricated orthoses and in a systematic way.
13:15 Dave James
Exposing Yourself Through Apps, Getting Naked in Podiatry
We have all heard the phrase that the magic happens outside of your comfort zone, this workshop will be looking at how you can get out of your comfort zone in 2018 and beyond using the digital tools that are still quite new to us all.
The digital revolution started in earnest the 90’s when we started to become more connected to each other through new technologies, but the last few years have seen massive mainstream cultural changes to how we can create and consume media on our tablets and smartphones.
Join Dave James who has enjoyed the challenges and rewards of getting out of his comfort zone and see what it could do for your practice.
14:05 Jonathan Small
How money values affect your practice
Jonathan Small has had a large impact on many podiatry practices in the UK by helping them understand their value. Jonathan runs a successful private practice in Southam and is also the founder of the Work Smarter Not Harder model for podiatry practices.
Everyone has their own unique set of money values, having an understanding of what these are and how they can affect your practice can give you an advantage when considering your business practices.
14:05 Andy Walker and the SALTS Techstep Team
Technical Support Manager at SALTS Techstep
Materials For Custom Made Devices
Andy Walker and his colleagues have many decades of experience in producing the highest standard of foot orthoses for many health professionals in the UK. This workshop will take a look at the materials that are used in this process and what their properties are that can translate into real clinical outcomes for your patients.
Developing an understanding of the large number of materials available may make a difference to your practice, in this session you will get hands on with them and understand what they can do.