Insights

The image and brand of podiatry has no greater advocate than the professionals themselves and their pride in their profession.

A Determinable Future

The future of podiatry is uncertain, it’s a phrase we hear currently, alongside the identity of being an at risk profession. Podiatry is not alone in having an uncertain future, most industries have an uncertain future in this rapidly changing world due to changes in global economics/ politics and technology. Massive change is inevitable for … Continued

Certainty

Certainty Seeking certainty guides us in so many aspects of our lives, personally and professionally. The world can be a confusing place, and to help us stay safe and achieve the things we want we will be guided by those things which are certain. Through childhood we develop an understanding of our certainties, and we … Continued

GDPR – What it Means for Your Podiatry Practice Part 1 The law will change on the 25th May 2018, irrespective of BREXIT. GDPR applies to personal data and you must ensure that your practice has appropriate levels of security to reduce the harm from any breaches in the way that data is obtained, processed … Continued

Merry Christmas from everyone at Osgo As we come to the end of our 2nd year at OSGO, we’d like to take the opportunity to wish all of our members a very Merry Christmas and a Happy New Year. Osgo is 2 years old, but the last 12 months has seen an explosion in both … Continued

Hashtags are one of the best marketing tools available for podiatrists to harness social power to spark engagement with their customers, but sometimes it can look like a whole new world. Using them however is easier than you might think – here are our top three mistakes to avoid when using hashtags.   Mistake #1 … Continued

#PodsFixFeet

Osgo are delighted to announce a gift to the profession of a new website www.podsfixfeet.co.uk (NOTE: Live ETA Wed 3rd August) which will promote podiatry to the general public. As you may have guessed, it’s no ordinary website, it’s a beautifully designed dynamic website that streams the latest podiatry social media content on its social … Continued

Most of us would agree that one of the biggest challenges facing our profession is that people with foot problems don’t make a podiatrist their first port of call. We know that we could help more people and prevent further problems by podiatric intervention occurring at an early stage, but how do we project this … Continued